It’s easy to look at the likes of Black Friday and just say they’re days made up for retailers to make money. Because that’s exactly what they are and Amazon’s Prime Day is no different. But that feeling you have to the side and you’ll quickly realise these days are still the best time to pick up bargains.

What is Amazon Prime

Amazon, for some reason, decided to plonk a headquarters in Ireland but still refuses to officially operate here. Instead, they are very lenient and accommodating to Irish shoppers who want to use Amazon.co.uk. Last year, you had to sign up for an annual membership weighing in at around €100, but this year a monthly €15 memberhip is on the table. You don’t need Amazon Prime to shop on Amazon.co.uk, but it does upgrade you to a first class shopping experience. Some benefits include express shipping, free UK shipping and discounts on selected products.

Now, don’t worry, I hear you. You’re probably thinking – “what good is free UK delivery to me and I in Ireland”. Well, we’ve already explained in detail how to get free UK delivery to Ireland using Parcel Motel, a virtual UK address provider that solves that problem.

While you don’t need a Prime membership to shop with Amazon.co.uk, you will need one to enjoy the best of Prime Day.

What is Prime Day

Like we mentioned, Prime Day really is made up by Amazon to celebrate the joy of capitalism. While we’re on the subject, did you know Father’s Day only started in the seventies? Some consider days like these to be Hallmark Holidays, which, like everything else in the world, has been summed up brilliantly by The Simpsons:

People love hearing that there is a “Something Day” because they gear up for it and buy loads. Amazon Prime Day has been positioned by the online shopping giant as being similar to Black Friday is terms of value, so of course, people lose the run of themselves.

When is Prime Day 2017

This year, you’ll need to have your credit card cleared and ready to go by the 6pm on 10 July, when you’ll have 30 hours to buy stuff you could probably live without. But, if like me, you have no intentions of keeping it together, here’s how to make the most out of Prime Day.

Get the most out of Prime Day Ireland

There are a few steps to ensure you get the very most out of Prime Day if you’re living in Ireland:

  1. Have your Parcel Motel account setup
  2. Have your Amazon Prime account ready
  3. Get the Amazon Assistant on your desktop
  4. Get familiar with Price Spy

1. Have your Parcel Motel account setup

Strictly speaking, it doesn’t have to be Parcel Motel anymore as there are several virtual UK address providers in Ireland, including An Post. Still, for UK shipping to Ireland, Parcel Motel is our service of choice.

Set up your account, get your virtual UK address and lash it into Amazon before the big day.

2. Have your Amazon Prime account ready

If you’ve never used Prime before, you can enjoy a lovely 30-day trial. If you have used it before, you could always jump on webchat and ask for another trial. It won’t always work, but give it a go. Finally, you can sign up for a member. Do the maths before you do though, and make sure you’re winning by saving.

3. Get the Amazon Assistant on your desktop

Shop like the pros. None of your smartphone shopping nonsense, though there is an app available. You need a big screen and Amazon also offer a desktop assistant to help make sure you don’t miss a deal.

4. Get familiar with PriceSpy

This is really important. During the furore of the day, it’s easy to think you’re bagging a bargain when really you’re having your trousers pulled down. Before you buy anything, you should run it through PriceSpy to make sure you’re getting the best deal.

Prime Day deals to look out for

It’s almost impossible to recommend deals as they happen in real time. There is one you should keep an eye out for.

Buy an Amazon Echo on Prime Day

We’d be very surprised if Amazon didn’t have a great offer for the Echo and Echo Dot. These are Amazon’s voice controlled home systems. They normally retail for reasonable prices, especially the Echo Dot which we absolutely love. That’s why were making the Echo Dot our Prime Day lock of the week.

amazon prime day lock of the week

See what I mean about The Simpsons?

The online shopping super power stated on their website that this year is set to be the biggest Amazon Prime Day yet, with over 100,000 deals worldwide and thousands in the UK alone also being available to Irish shoppers. The deals are only available to Amazon Prime members, but they are very forthcoming about the fact that you can set up a prime membership and cancel it within 30 days without it costing you a penny. Here are some of our favourites on Amazon.

Whoa there! While we have you…

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